05 > about us > manifesto

positive action, inspiration and respect

Artfriendly is an art label.

All our energy is channeled towards promoting visual artists and diffusing their work as widely as possible. We maintain that the value of an artwork lies not only in the rarity of an object. Art is valuable for its poetry and for the emotional response and inspiration it stimulates.

We believe that there is a difference between the value of an artwork and its price. Our prices are set in order to:

• Provide high quality art editions at a fair price
• Offer a fair income to the artists and to everyone involved in our activities
• Use responsible production processes and recyclable packaging
• Contribute, at our level, to a positive economy and to fighting climate change 

1 artwork + 1 tree

When you buy an artwork you also buy a tree that we will plant with Tree-Nation. Our objective is to plant more than 10.000 trees in 3 years. Will our action save the planet? Probably not, but it might contribute to it.

Our objective is to inspire you with the work of our artists and to inspire the market with our responsible business practices. Artfriendly is all about positive action, inspiration and respect.